#12: The Brain

Operation of your mental “broadcasting” station is a comparatively simple procedure. You have but three principles to bear in mind, and to apply, when you wish to use your broadcasting station—the SUBCONSCIOUS MIND, CREATIVE IMAGINATION, and AUTO-SUGGESTION. The stimuli through which you put these three principles into action have been described—the procedure begins with DESIRE.”—Napoleon Hill

You definitely have to squint a bit to figure out what bits of TAGR can be ignored as out of date and which ones need to be interpreted a bit broadly.  Trying to imagine Hill sitting with Thomas Edison or Henry Ford, trying to understand the workings of the human mind in the light of early 20th century technology or scientific theory, is a fascinating exercise. 

I suspect that there are people seriously interested in extracting its wisdom, and others looking for ways to invalidate it, so that they don’t have to take responsibility for their success.  Whatever the truth, multiple chapters are looking at the same mental phenomenon from different directions. 

Here is  a pretty clear statement of his thesis: “The subconscious mind is the “sending station” of the brain, through which vibrations of thought are broadcast. The Creative Imagination is the “receiving set,” through which the vibrations of thought are picked up from the ether.”

The “Sending station” then is the way you communicate with “infinite intelligence” (depending on your belief systems, this could be anything from the Akashic Records to your own deep mind).   In other words: you radiate your goals to the world.  Words and images emotionalized with passion.

You need to take action according to carefully designed plans, and those plans will be influenced by intuitive flashes.  And how does he suggest we receive these flashes?  Through meditation, focused creative thought, Mastermind brainstorming and so forth.   Clear goals, high emotions, action, and quietly focusing on the parts of the project you DO know something about.

I can testify that this works: every novel I’ve ever written was a matter of writing notes on the aspects I knew about, then doing all I can with those things, while constantly studying and thinking about the project. Every time I look at the story from a different direction, new aspects of it are revealed to me. 

To this end, I’ll use all manner of different tools to organize: index cards, Post-It notes, wall-sized sheets of graph paper, white boards, outliners, mind-mapping…whatever.  And every time I set down what is known in a different way, some aspect of the unknown becomes clear.

Every time.

And the same is true with other goals, always.

Clear goals.  High emotions.  Mastermind partnerships, quiet contemplation.  A beautiful combination.


Let’s tie this back down with the concept of social change.  Be sure your goals are in alignment with BOTH your cherished childhood dreams AND the values you will hold dear at the end of your life.  Simply studying the final words and thoughts of dying people will reveal that none of them wish they’d spent more time at the office. They wish they had contributed more, loved more, expressed themselves more, danced in the rain, refused to let fear stop them, made the world a better place.  THOSE values. The real stuff.

All you need to have a wonderful life is to conduct your adult activities in alignment with BOTH your childhood dreams and deathbed values.

Let’s look at how we can line up these aspects more effectively.  Try seven questions:

1) Can you see how your goal enhances your chances of survival?  Reduces physical pain or discomfort?

2) How will your goal enhance your sex life?

3) How will your goal increase your personal power and wealth?

4) How will your goal increase your ability to give and receive love?

5) How will your goal enhance your ability to honestly and fearlessly express yourself?

6)How will your goal expand your education and understanding of life?

7) What is the spiritual dimension of your goal?  How will it benefit the world after you are gone?

If you can find a way to “thread all these moving needles” you have something very special, the ability to tap more deeply into your native abilities, satisfy your needs, benefit the world, let loose the power of passion, and have great fun in the process of living your life.

You can express your goals in a way that unites every emotional and mental capacity, thereby stimulating your problem-solving abilities to hit heights you may have rarely experienced. And those goals will simultaneously benefit you, your family, your community, the nation, and the world.

Sounds like a pretty good deal to me!





  1. Thank you. I wept when I read this. I don’t even know quite why (yet), but I did. Answers to the questions flowed from my fingers like water released from a dam. I can feel the difference.


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